In a digital world dominated by Google Ads, Facebook Ads, and endless social media noise, many business owners overlook one of the most powerful, affordable, and immediate traffic drivers available today: press releases.
If you already have a website and want more visibility, credibility, and consistent traffic—without burning cash on ads—a press release may be exactly what you’re missing.
Press Releases Create Instant Visibility
Unlike blog posts that take weeks or months to rank, a properly distributed press release can send traffic to your website almost immediately.
Once published, your story is syndicated across 200+ major news outlets, business journals, and media networks. These include recognizable names such as:
-
ABC News
-
NBC affiliates
-
FOX News & FOX59
-
CBS affiliates
-
MarketWatch
-
Digital Journal
-
Benzinga
-
Yahoo Finance (distribution dependent)
Each placement includes live backlinks pointing directly to your website—driving referral traffic from trusted media sources.
Built-In Trust and Credibility
When visitors see your brand featured on news sites, perception changes instantly.
A press release positions your business as:
-
Established
-
Newsworthy
-
Legitimate
-
Trustworthy
This is why brands proudly display “As Seen On” logos like CNBC, ABC News, or FOX on their websites after publication. That kind of credibility is difficult—and expensive—to build through ads alone.
Cheaper Than Google Ads or Facebook Ads
Running paid ads requires:
-
Daily budgets
-
Ongoing optimization
-
Constant testing
-
Rising cost-per-click
A press release, on the other hand, is a one-time investment that delivers:
-
Long-term visibility
-
Evergreen backlinks
-
Media authority
-
Organic and referral traffic
Instead of paying every time someone clicks, a press release continues working for your brand long after it’s published.
SEO Benefits That Ads Can’t Match
Press releases don’t just bring traffic—they strengthen your SEO foundation.
Benefits include:
-
High-authority backlinks
-
Brand mentions across trusted domains
-
Increased domain credibility
-
Faster Google indexing
-
Stronger online presence
Search engines trust news outlets. When your website is linked from them, your rankings benefit.
Perfect for Any Business With a Website
Press releases are ideal for:
-
Small businesses
-
Startups
-
Nonprofits
-
Churches and ministries
-
Consultants and coaches
-
Local service providers
-
E-commerce brands
Whether you’re announcing:
-
A new service
-
A product launch
-
A community initiative
-
A milestone
-
A brand story
There is almost always a newsworthy angle worth sharing.
Why Choose Alejo Press
At Alejo Press, we specialize in helping businesses and organizations turn their stories into real media exposure.
We help you:
-
Craft a professional, news-ready press release
-
Distribute to 200+ major media outlets
-
Drive instant website traffic
-
Build trust and brand authority
-
Add “As Seen On” credibility to your site
You don’t need a massive ad budget.
You just need the right story—and the right distribution.
Final Thought
If you already have a website and want more traffic, visibility, and credibility, a press release isn’t optional anymore—it’s strategic.
Press releases work.
They’re affordable.
They’re powerful.
And they deliver results fast.
When you’re ready to put your brand in front of the world, Alejo Press is here for you.





